All 3 Workshops: Like and Trust, Email Content, Know Your numbers

Description

Let’s face it: a small business without a thriving email list is like a storefront on a deserted street. You need a way to connect with potential customers, build relationships, and drive sales. But how do you build relationships?

This interactive workshop will focus on building authentic relationships with your email subscribers. We’ll explore strategies to cultivate genuine connections by sharing your story, creating relatable content, and fostering active engagement.

Workshop 1: Building the Like, Know, and Trust Factor with Your List 

When: Monday, March 3rd, 2025

Time:  8:30 PM EST, 7:30 PM CST, 6:30 PM MT, and 5:30 PM PST (1 hour each)

Key Takeaways:

• Build Authenticity: Learn how to share your personality, values, and brand story in a genuine and authentic way.
• Create Relatable Content: Discover how to connect with your audience by sharing your struggles, challenges, and successes.
• Boost Engagement: Explore interactive strategies like polls, contests, and Q&A sessions to get your audience involved.
• Re-introduce Yourself Regularly: Learn how to consistently remind subscribers who you are and the value you offer.
• Consistency is Key: Understand the importance of consistent email frequency, branding, and scheduling.
• Provide Value: Discover how to offer valuable content that educates, entertains, and inspires your audience.
• Build Strong Relationships: Learn how to build rapport with your subscribers through personalized communication and prompt responses.

 

Workshop 2: How to come up with email content?

This session will equip you with the tools and strategies to craft engaging and effective email content that resonates with your audience. We’ll explore different types of emails, from welcome sequences and storytelling to problem-solving and seasonal campaigns, and provide practical tips for generating fresh and relevant content ideas.

This session will provide you with the knowledge and inspiration to create email content that drives engagement, builds relationships, and delivers measurable results.

When: Tuesday, March 4th, 2025

Time:  8:30 PM EST, 7:30 PM CST, 6:30 PM MT, and 5:30 PM PST (1 hour each)

Key Takeaways:

• Understand your audience: Deep dive into your audience’s demographics, psychographics, pain points, and interests.
• Define clear goals: Determine what you want to achieve with your email campaigns (e.g., increase sales, build brand awareness, generate leads).
• Establish content pillars: Identify 3-5 core themes that align with your brand and resonate with your audience.
• Master brainstorming techniques: Learn effective methods for generating a constant flow of fresh content ideas.
• Explore diverse content formats: Discover a variety of engaging email formats, from product highlights and customer stories to interactive content and exclusive offers.
• Craft compelling emails: Learn how to write concise, engaging, and persuasive emails with strong subject lines and clear calls to action.

 

Workshop 3: Know Your Numbers

This session will delve into the critical role of data and best practices in successful email marketing. Building upon the foundations of “like, know, and trust” established in the previous session, we’ll explore key email marketing metrics, including open rates, click-through rates, bounce rates, and conversion rates.

You’ll learn how to leverage these insights to optimize your campaigns and make data-driven decisions. We’ll then discuss essential deliverability best practices, including email authentication (SPF, DKIM, DMARC), content quality guidelines, and the importance of list hygiene.

This session will equip you with the knowledge and tools to maintain a healthy email list, improve deliverability, and ultimately achieve greater success with your email marketing efforts.

When: Wednesday, March 5th, 2025

Time:  8:30 PM EST, 7:30 PM CST, 6:30 PM MT, and 5:30 PM PST (1 hour each)

Key Takeaways:

• Understand key email marketing metrics and how to interpret them.
• Learn best practices for email deliverability and authentication.
• Develop strategies for list cleaning and maintaining a healthy subscriber base.
• Gain actionable insights to improve your email marketing performance.

Who should attend:

• Marketing professionals
• Business owners
• Anyone involved in email marketing campaigns

What’s included in the live training?

• A 60-minute live video training led by Melissa Seideman
• Time for a Q and A to ask questions
• A Video recording of the session will be emailed to you so you can rewatch it!
• Perfect for beginners and advanced email marketers of any program

 

Stop wasting time and resources on ineffective marketing tactics! In this workshop, you’ll gain the knowledge and tools you need to build a robust email list that fuels your business growth.

Seats are limited, so register today!  

 

Don’t Believe Me Read What Other Business Owners Have Said: 

 

Do you have a question about this product? Shoot Melissa an email and she would be happy to help you. Email her at me*****@no**********.com

Refunds: Due to the digital nature of these products, we do not offer any refunds for our products.